Infusionsoft users – a small but important security update you should know about.

Infusionsoft recently rolled out a small change – so small you might not have noticed it.   But your customers might.   In case you haven’t seen the notes on the change, this is the story: Lately, not-so-nice people have been trying to attack systems by submitting entries into their webforms – those forms where…

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Are you sure you want in? Really sure? I’m not sure if you’re sure!

There’s been debate about single vs. double opt-in for a long time.  Here’s a quick review of some of it – something to keep in mind when you’re adding people to your list.  And why you might care.  Summary: because not-caring might cost a LOT of money. First, let’s be clear on the question.  When…

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